Ways to Find a Good Copywriter
If you are interested to make money on the internet, you are going to need a website. If you want that web site to bring in money, it should be written very well. Unless you're good at copywriting already it's wise to employ someone who is experienced to compose the text on your site. An effective copywriter can help you make far more money than you could ever hope to see if you attempted to write the text yourself. Obviously, not all copywriters are born equal. Some are really talented. Some dream of having talent but are merely trying to make a few bucks because they've heard that online copywriting is a breeze. Here is how you will be able to know the difference.
Does the writer have a website of his or her own? Any copywriter that wants to write web copy must have a site that houses their bio, their resume, a few samples and whatever else they feel the need to share. If they don't have a site of their own, how can they assist you with yours? Look at the copy on their site as well. If you notice lots of mistakes, this is a bad sign.
Do you react favorably while you are reading the copy on the copywriter's site? This involves more than simply noting errors in grammar and syntax. Does the text cause you to have any type of emotional reaction? Does it move you to like him or her? Does the copy make you want to follow up and find out more about them? Does it make you feel like you have to hire the writer straightaway? Does it make you want to run the other way? Does the copy make you upset? These are all crucial reactions and you must listen to them.
Carry out some more research on the writer. Try searching for reviews on forums and independent web sites. It's extremely likely that the only reviews you will see on the writer's website are going to be glowing. Perform a search for the copywriter's name to find out if any reviews or testimonials pop up in places that are not run or that cannot be rigged by the writer. Examine closely these reviews and feedback. You have to also request the copywriter to provide you one or two references. Be sure that you follow up and actually get ahold of those references and obtain an honest opinion from them.
See to it that you spend some time poring over the samples given by the writer. Ask the writer to send you several samples that aren't already provided on the web site. This is especially crucial if the next page copywriter claims he or she is an expert in a subject. When the writing reads like it was copied from Wikipedia or is especially vague, you need to find a different writer.
There are many different ways to discover if a copywriter is worth spending your money. It is essential to do your homework and look beyond the writer for information as to his/her reputation and character.